Alcohol Beverages Australia is the champion of industry & responsible drinkers.

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Our Role

As the national body representing the interests of drinks manufacturers, distributors, retailers and the 16 million drinkers of alcohol beverages in Australia, our aim is to create a sustainable alcohol beverages industry to support the livelihoods of half a million Australians.

We represent everyone in the industry – from the award-winning makers, to the warm hospitality, tourism and retail workers who deliver drinks to enjoy as part of a balanced lifestyle.

We advocate for the industry ensuring regulations are balanced for long term sustainability and certainty in the market, while working with all stakeholders to minimise the harms associated with alcohol misuse.

We support policies and regulations that target specific at-risk groups as the most effective way of changing behaviour for those who need it.

Policy & Research

Policy

Our policy positions on domestic advertising; marketing and promotions; general consumption; pregnancy warning labels; violence; obesity; taxation and pricing and more.

Submissions

Read about the work we are doing and what we have submitted to date. Our aim is to protect the industry’s social and economic contribution to our society, and we are focused on contributing to a safe, convivial, responsible and sustainable environment across Australia.

Our Members

Representation from all parts of the Australian alcohol beverages industry.

“We value the relationship we have with ABA, and they spear-head the industry in the right direction.”

— Mark Hill, CFO, Beam Suntory

“We were a founding member of ABA because we see value in ensuring the industry has one voice that can speak for us all on key issues that affect our customers, employees and our business.”

— Shane Tremble, General Manager, Corporate Services, Endeavour Drinks

Privacy Statement

Alcohol Beverages Australia recognise the importance of protecting the privacy and the rights of individuals in relation to their personal information. This document is our privacy policy and it tells you how we collect and manage your personal information.

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